Ireland Meets the West End

17th Nov, 2017

Meet in Ireland completed an Autumn of industry FAM trips last week when the destination’s annual ‘Ireland Meets the West End’ returned to London once again. The landmark event saw over 45 corporate buyers meet with 36 destination, venue and supply chain representatives, before hitting the West End.

Ireland Meets the West End was the latest in a number of events that has seen Meet in Ireland tour the UK, engaging with corporate and agency buyers, including trips to Manchester, Glasgow and now London. The destination has been sharing details of its recently launched Corporate Support Programme, while giving event organisers the chance to meet new and established venues and destinations within the Ireland of Ireland.

Ireland Meets the West End has become a firm favourite in the diaries of event planners over the years, and this was our biggest programme to date,” commented Joyce McElroy, Meet in Ireland. “We had a great day of meetings at The Langham Hotel, and then a relaxing evening in London’s West End. It’s become a really popular event that has the right mix between business and leisure.”

We’ve always got something new to share with our corporate and agency customers, and we get a lot of value out of trips. Glasgow and Manchester were both really productive meetings and this is always a nice time of the year to meet with our customers in London,” concluded Joyce. “We’re always keen to share all that is new in Ireland, what services we’re now offering, and persuade planners that there has never been a better time to come to Ireland,”

Ireland Meets the West End took place 10th November, with a day of industry meetings, followed by a choice of either Aladdin or An American in Paris as the evening’s theatrical entertainment.

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